Shelley is first and foremost a scientist. She has a PhD and studied exercise science and cell biology; a path that was sparked by the desire to learn how the body responded to exercise at every level.
But before that she was an artist. Shelley believed for years that artists couldn’t do anything but starve. She liked to indulge in 2D and 3D software but it was only a hobby. It never occurred to her that she could be able to combine her two passions to help others explain complicated concepts until recently.
Somewhere between her postdocs Shelley picked up Adobe Illustrator and liked it and started creating simple graphics and infographics to explain science. These branched out into custom animations and explainer videos. When she was completely tired up academia and having to chase any job that came up, she decided to start her own media production company. Sciconic was born.
Today Shelley creates all sorts of visual media – whether for universities or corporations – and does all the concept art, storyboarding, animation, and narration herself. Her favorite video is one that explains the reptilian brain.
She also recently wrote an epic blog post. It’s called How To Know If You Should Leave Academia … Before Wasting Years In Postdocs. The post comes with an incredible flow chart that can help you determine whether or not you should exit the academic scene. Spoiler alert: I took her test and found out I should leave (but Shelley admits that she also failed it).
Resources and sites mentioned in this podcast